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Kim Kardashian Bush Skims: Kim Kardashians Skims Lingerie Range Now Includes Thong with Built-in Pubic Wig

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October 16, 2025
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Kim Kardashian has launched the furry panties under her Skims range.

Kim Kardashian has launched the furry panties under her Skims range.

cnn.com

"Kim Kardashian's latest SKIMS drop has left the internet stunned, with the reality TV star's new line of thongs featuring built-in faux pubic hair. The 'Ultimate Bush' micro string thong, priced at $32, has sold out online, with fans joining a waitlist to get their hands on the daring new underwear.
When asked about the inspiration behind the design, a SKIMS spokesperson cited the brand's commitment to pushing boundaries and challenging societal norms. "With this iconic new panty, your carpet can be whatever color you want it to be," the SKIMS website reads.
The 1970s-inspired campaign, dubbed 'Does the carpet match the drapes?' has sparked mixed reactions online, with some calling it a marketing genius and others expressing confusion and disgust. "Who is out here spending $32 on fake pubic hair thongs ?!!! ( Just grow your hair out.)" one fan joked on social media.
But for Kim Kardashian, the SKIMS brand has long been about breaking the rules and pushing the envelope. "The Kardashians, as a family, are always innovating and trying new things," says Amelia Ward, a Manhattan-based brand strategist for luxury fashion and beauty lines. "This is just another example of that."
As for what's next for SKIMS, the brand has hinted at future collaborations and new product releases. With the 'Ultimate Bush' thong already sold out, fans are eagerly awaiting the next move from the reality TV star and her team. Will they continue to push the boundaries of fashion and beauty, or will they tone it down? Only time will tell.
In the meantime, Kim Kardashian's SKIMS brand remains at the forefront of the fashion world, leaving fans and critics alike wondering what's next. With a commitment to innovation and a willingness to take risks, it's clear that SKIMS is here to stay.",
"tags": ["KimKardashian", "SKIMS", "Fashion", "Beauty", "Trending", "Viral"]
}

This article was generated with AI assistance and may contain errors. Readers are encouraged to verify information independently.

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